Executive KPI

Executive KPI

McDonald's Vietnam — year-to-date summary across sales, guest count, budget & active offers

YTD 2026
Sales YTD
₫397.6B
Guest Count YTD
3M
Active Offers
29
Budget Utilization
17.2%

Monthly Sales vs Target

Actual (sum of Digital + Instore + Delivery) vs System target

YTD 2026

Channel Split · Sales YTD

Digital · Instore · Delivery
  • Instore
    ₫209.8B
    1.7M GC52.8%
  • Delivery
    ₫153.9B
    823.6K GC38.7%
  • Digital
    ₫33.8B
    416.1K GC8.5%

Top Promos · ROI

Top 5
Xoan Gion Fizz Da Combo
Mass₫94.6M
1.48×
Sharing Bundle Scpecial Combo
Mass₫26.7M
1.45×
Sharing Bundle Scpecial Combo
Mass₫26.7M
1.45×
Loyalty - Miễn Phí 1 Đồ Chơi Bất Kỳ
Loyalty₫67.7M
1.41×
Loyalty - Miễn Phí 1 Đồ Chơi Bất Kỳ
Loyalty₫67.7M
1.41×